Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising
By A Mystery Man Writer
Last updated 16 Jun 2024
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SK-II captures courage of celebrity ambassadors with bare-skinned shoot
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://mma.prnewswire.com/media/1858701/SK_II_Late_Night_Portraits_Ayaka_Miyoshi.jpg?p=facebook)
SK-II PREMIERES LATE NIGHT PORTRAITS POWERED BY PITERA™
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Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://images.rodpub.com/images/286/562_main.jpg)
Global Prestige Skincare Brand SK-II Launches 'The Secret Key' Campaign
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://www.buro247.my/images/2022/03/1647409462980162.jpg)
TWICE's MINA is SK-II's Next Generation Brand Ambassador—watch her open up as she embarks on her #PITERAandMe Journey
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://lipstiq.com/wp-content/uploads/2022/03/sk-ii-img-imbd-02.jpg.webp)
Can You Z Me? SK-II Unveils Gen Z-Oriented 'PITERA & Me' Campaign –
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://www.insiderintelligence.com/_gatsby/image/233923a431f745c6b8f62d182d82e6cf/bcf1855b39235c2ff183dca23c82ecb6/Gen-Z-Infographic.jpg?u=https%3A%2F%2Fpublicsite-wordpress-storage-public.insiderintelligence.com%2Fwp-content%2Fuploads%2F2023%2F01%2F15141657%2FGen-Z-Infographic.jpg&a=w%3D480%26h%3D270%26fm%3Djpg%26q%3D70&cd=undefined)
Generation Z: Latest Gen Z News, Research, Facts 2023
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SK-II channels Andy Warhol in Pitera Essence collaboration, Advertising
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SK-II's Gayoon Jung: Resist the short-term sell and focus on what matters
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://mma.prnewswire.com/media/2164808/SK_II_Qiu_Tian__3.jpg?p=facebook)
SK-II UNVEILS THE SECRET KEY FILMS
![Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising](https://www.gtrmag.com/assets/uploads/2021-08-23-11.46.39-chloe-2.png)
SK-II re-makes iconic skincare campaigns to promote new docuseries
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Why Gen Z is so important to SK-II and its 'Pitera & Me' campaign, Advertising
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Marketing to Gen Z: How to Get It Right
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The best Gen Z marketing campaigns
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