The Pet Rock Captured a Moment and Made Its Creator a Millionaire

Gary Ross Dahl devised the perfect pet.
Gary Ross Dahl, who developed the 1970s fad, has died at age 78.
7/27/1984: Gary Ross Dahl says the product sold because the 1970s, post-Watergate world needed a sense of humor in a box.

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Replying to @JoyOfMyLife i created a birthday itinerary website and us, 30th Birthday

Pondering The Popularity Of The Pet Rock — And Other Fads, 50% OFF

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Moments that People Who Lived Through the 1970s Will Never Forget

It was the '70s and I was the proud owner of a pet rock - Starts at 60

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20 Historic Events Even the Movies Won't Touch

Moments that People Who Lived Through the 1970s Will Never Forget

He MADE MILLION$ Selling Pet Rocks!? (Genius Marketing Strategy)

The Best Romantic Comedies: 84 Funny Movies We Love About Love – IndieWire

Moments that People Who Lived Through the 1970s Will Never Forget