Heinz Launches Official Pantone Shade Red Tattoo Ink For Fans

Heinz, the famous ketchup brand, is tapping into the world of tattoos by developing a red tattoo pigment in its official Pantone shade. The Brazilian creative agency Soko is collaborating with Heinz to create an ink that is safe and uses only non-harmful ingredients. This move comes in response to health concerns over color tattoo pigments, with the EU banning over 4,000 chemicals from being used in tattoos in 2022.
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